Earth Day 2011 (April 22, 2011)

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Wind Energy - Green 52Green 52 wants to remind everyone that today (April 22, 2011) is Earth Day.  What can you do to adopt an environmentally responsible habit or practice that you can carry into the other 364 days each year?

Make an Earth Day Resolution:

Earth Day is celebrated in over 175 countries and has been organized for over 40 years.  This year’s theme is One Billion Acts of Green (see EarthDay.org for details).  Please remember that Earth Day is an opportunity to pause from your normal routine of consumption, and think about conservation.  It’s a chance to consider how you impact the environment, and what you might be able to do to reduce that impact.  Just as many people create New Year’s Resolutions before January 1st of each year, consider making an “environmental responsibility resolution” on Earth Day.

Environmental Responsibility can be easy – find 52 tips here!

At Green 52, we devoted an entire year to creating weekly green living and environmental responsibility tips at our website, Green52.com.  On Earth Day or anytime this year, please review the green tips and see if you can find one or more environmental responsibility ideas that you can incorporate into your daily lives.

If your friends and family aren’t aware of Earth Day, and don’t understand how simple it can be to reduce your personal impact on the environment, suggest that they read the ideas on Green52.com.

Corporate efforts to cash in on Earth Day:

Also, be aware that many companies, including corporations with an international/global presence like Starbucks, may try to cash in on Earth Day.  By example, I see that today (1 day out of 365) Starbucks is offering a free brewed coffee to anyone who brings in a reusable travel mug to fill (see info here).  The idea and “contribution” by Starbucks toward bringing awareness to Earth Day and encouraging others to try to shift their habits/focus is great.

However, it would be nice to know approximately how many Starbucks paper cups make their way to the landfill each year because reusable mugs are not used by the average consumer on the other 364 days.  While some of the blame may rest with the consumer, it’s certainly possible that if Starbucks (and other companies) did more all year long to contribute to conservation as much as they contribute to consumption, the world would be a better place.  In viewing the free coffee Earth Day offer at the Starbucks website, it says:     “Last year, when we did a similar promotion on Earth Day, more than 1.2 million of you participated.”  (http://www.starbucks.com/blog/happy-earth-day/993)

So, if 1.2 million people took advantage of the “Earth Day special” at Starbucks in 2010, how many paper cups are used each day and thrown into landfills?  Maybe together, consumers and the businesses that cater to such consumers, can find ways to extend the ideas and responsibility that people think about on Earth Day, into the other 364 days each year.

Weekly Green Tip #51 from Green52.org

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Green tip for week #51 — Week of April 19, 2009

Celebrate Earth Day in a Profound Way (Earth Day is April 22, 2009)

Photo courtesy of DOE/NREL, Credit - Warren Gretzv

Photo courtesy of DOE/NREL, Credit - Warren Gretzv

Unfortunately, for many people Earth Day only comes around once a year.   It is a day that has gone from insignificant and unnoticed by the masses, to the subject of marketing exploitation and media blitzes with every conceivable celebrity appearing on your favorite tv show reminding you to “go green”.

Earth Day must not last only a day. Earth Day should not have a beginning and an end, and April 22, 2009 should only be the start of new habits, environmental responsibility, and sustainable thinking.  It should not be a momentary diversion from routines that you will continue once the media campaign has vanished.

For Earth Day, 2009, Green52.org encourages you to try to do something profound. Instead of planting a tree on April 22, mobilize your church, your community group, your office, or your school to plant 50 trees.  Instead of using reusable bags for yourself, buy 10 and give them to a few people who you know may be interested in using them but who may be reluctant to purchase them.

Want to really make a difference for Earth Day 2009?  Team up with Green52.org.

Here are a few significant ways to do that:

  1. Make a pledge to incorporate one of our weekly green tips as a change in your routine each month, using a total of 12 of the tips throughout the next year;
  2. Use our site as an opportunity to be an environmental responsibility advocate by telling others about the importance of environmental responsibility and sustainable thinking, while letting others know about our 52 weekly green tips so they can also make an impact;
  3. Suggest to your local newspaper or television station that they should offer weekly green tips throughout the year, rather than ending their environmental awareness initiative on Earth Day (they can contact Green52.org to partner with us to even reproduce our content).

This year, in 2009, make Earth Day the kick-off to a year of improved energy and focus on environmental responsibility.  For those of you using Facebook, Twitter and other social media, spread the word about Earth Day, Green52.org, and your ideas for a sustainable environment.

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For more weekly green tips, come back to Green52.org and tell
your friends and colleagues about the weekly green tips found at
Green52.org.

Weekly Green Tip #47 from Green52.org

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Green tip for week #47 — Week of March 22, 2009

Observe Earth Hour, Saturday March 28, 2009 at 8:30pm (turn off your lights for an hour)

Support Earth Hour

Support Earth Hour

We are all well aware of Earth Day, but have you heard of Earth Hour?  Earth Hour is a worldwide initiative that began in Australia, and is essentially an advocacy and public awareness campaign to help raise the issue of environmental responsibility on the radar of individuals throughout the globe.  The goal is to have homes and business all over the world to turn off their lights for one hour on Saturday March 28th (Earth Hour begins at 8:30pm).  According to CNET news, approximately 2.2 million homes and businesses observed this Earth Hour in 2007, and in 2008 Earth Hour was observed by approximately 50 million.  See the full story here.

The lofty goal for 2009 is to have Earth Hour observed by 1 billion homes and businesses, and thanks to Facebook, Twitter, other social media, and of course Green52.org, that type of response may be possible.  More information about Earth Hour can be found at the website EarthHour.org.

Please send this article to as many friends and colleagues as possible to be sure this year’s Earth Hour is a success in raising the issue of environmental responsibility for 1 billion people.  With 1 billion people focused on the environment, climate issues, sustainable thinking, renewable energy, and similar issues, it could be the type of kick-start our world needs to take initiative in creating a force of change.  Earth Hour, and particularly the concept of shutting off lights, will make a visible and substantial statement, and it will become all the more visible and substantial if more people hear about the intiative and join in.  Even world landmarks such as the Eiffel Tower and the Great Pyramids of Giza will observe Earth Hour by going dark for the hour beginning 8:30pm on March 28th.

Our weekly green tips at Green52.org are typically relatively simple and easy-to-implement green living and environmental responsibility concepts.  Whether you read Green52.org weekly, or are visiting for the first time, we urge you to incorporate this week’s tip and observe Earth Hour on Saturday 28, 2009 at 8:30pm.  Please help spread the word and invite your friends, family, and acquaintances to do the same.  Tell everyone you know about Earth Hour and Green52.org, and encourage others to take environmental responsibility seriously.  For those of you using Facebook, Twitter and other social media, spread the word about Earth Hour, and tell them you heard about it on Green52.org.

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For more weekly green tips, come back to Green52.org and tell
your friends and colleagues about the weekly green tips found at
Green52.org.